1. INTRODUCTION
  2. INFORMATION WE MAY COLLECT FROM YOU
  3. IP ADDRESSES
  4. WHERE WE STORE YOUR PERSONAL DATA
  5. USES MADE OF THE INFORMATION
  6. DISCLOSURE OF YOUR INFORMATION
  7. YOUR RIGHTS
  8. ACCESS TO INFORMATION
  9. WEB BROWSER COOKIES, BEACONS AND TRACKING
  10. THIRD PARTY WEBSITES AND ADVERTISING
  11. GOOGLE ANALYTICS
  12. GOOGLE REMARKETING SERVICES
  13. FACEBOOK SOCIAL PLUGINS
  14. FACEBOOK MARKETING SERVICES AND CUSTOM AUDIENCES
  15. NEWSLETTER
  16. CHANGES TO OUR PRIVACY POLICY
  17. CONTACT

Privacy Policy

1. INTRODUCTION

This Privacy Policy governs the manner in which Beats24-7 collects, uses, maintains and discloses information collected from users (each, a “User”) of the www.beats24-7.com website (“Site”). This privacy policy applies to the site and all products and services offered by Beats24-7.

By proceeding to use our service you consent that we may process the personal data (including sensitive personal data) that we collect from you in accordance with this Privacy Policy. Please address any questions, comments and requests regarding our data processing practices through our contact page.

We are committed to protecting and respecting your privacy. This policy (together with our Terms and Conditions and any other documents referred to on it) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

2. INFORMATION WE MAY COLLECT FROM YOU

We do not store credit card details nor do we share customer details with any 3rd parties.

We may collect and process the following data about you:

  • Information that you provide by filling in forms on our site. This includes information provided at the time of registering to use our site, subscribing to our newsletter, buying our products, responding to a survey or requesting further services available on our site.
    We may also ask you for information when you report a problem with our site.
  • If you contact us, we may keep a record of that correspondence.
  • We may also ask you to complete surveys that we use for research purposes, although you do not have to respond to them.
  • Details of transactions you carry out through our site and of the fulfilment of your orders.
  • Details of your visits to our site including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise and the resources that you access.

3. IP ADDRESSES

We may collect information about your computer or mobile device, including where available your IP address, operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users’ browsing actions and patterns, and does not identify any individual.

4. WHERE WE STORE YOUR PERSONAL DATA

We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.
The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area (“EEA”). It may also be processed by staff operating outside the EEA who works for us or for one of our suppliers. Such staff maybe engaged in, among other things, the fulfilment of your order, the processing of your payment details and the provision of support services. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.
All information you provide to us is stored on our secure servers. Any payment transactions will be encrypted using SSL technology. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

5. USES MADE OF THE INFORMATION

We do not sell, trade, or rent personal identification information from users to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined below. We may use third party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.

We may publish a select list of buyers of our products, on our site, to better market our site and our products.

We use information held about you in the following ways:

  • To ensure that content from our site is presented in the most effective manner for you and for your computer.
  • To provide you with information, products or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes.
  • To carry out our obligations arising from any contracts entered into between you and us.
  • To allow you to participate in interactive features of our service, when you choose to do so.
  • To notify you about changes to our service.

We may also use your data, or permit selected third parties to use your data, to provide you with information about goods and services, which may be of interest to you and we, or they may contact you about these by e-mail.

If you are an existing customer, we will only contact you by electronic means (e-mail) with information about goods and services similar to those which were the subject of a previous sale to you.

If you are a new customer, and where we permit selected third parties to use your data, we (or they) will contact you by electronic means only if you have consented to this.

We do not disclose information about identifiable individuals to our advertisers, but we may provide them with aggregate information about our users (for example, we may inform them that 500 men aged under 30 have clicked on their advertisement on any given day). We may also use such aggregate information to help advertisers reach the kind of audience they want to target (for example, women in SW1). We may make use of the personal data we have collected from you to enable us to comply with our advertisers’ wishes by displaying their advertisement to that target audience.

If you do not want us to use your data in this way, or to pass your details on to third parties for marketing purposes, please let us know your option out, by contacting us via our Contact Us page.

6. DISCLOSURE OF YOUR INFORMATION

We may disclose your personal information to any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries.

We may disclose your personal information to third parties:

  • In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets.
  • If some or substantially all of our assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.
  • If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our Terms of Use or Usage License and other agreements; or to protect the rights, property, or safety of Us, our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.

7. YOUR RIGHTS

You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You can also exercise the right at any time by contacting us via our Contact Us page.

Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

8. ACCESS TO INFORMATION

The Act gives you the right to access information held about you. Your right of access can be exercised in accordance with the Act and by contacting us through our contact page on our website or at info@beats24-7. Any access request may be subject to a fee of $25 to meet our costs in providing you with details of the information we hold about you.
In order to comply with your request, we may ask you to verify your identity. We will fulfil your request by sending your copy electronically, unless the request expressly specifies a different method.
If you believe that the information we have about you is incorrect, you are welcome to contact us so we can update it and keep your data accurate. Any data that is no longer needed for the purposes specified will be deleted. If at any point you wish us to delete information about you, you can simply contact us.

9. WEB BROWSER COOKIES, BEACONS AND TRACKING

Our website uses ‘cookies’ and similar technologies to enhance the experience of all users. Cookies are small text files placed on your computer and mobile device by software that you install. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site. Cookies may also be stored in your internet browser by or on behalf of third parties, such as Google or providers of advertising services.

We use cookies/beacons in the following ways:

  • Authentication: To log you into our website and service and keep you logged in.
  • Preferences: To remember information about you such as your preferred language and configuration.
  • Analytics: To help us understand how you use our website and services, and how often, so we can improve them to deliver a better experience for our users. To carry out research and statistical analysis to help improve our content, products and services.
  • Retargeting: We may use cookies to display advertisements to you about products and services we offer, which we think will be of interest to you based upon your previous use of our Website. We use analytics to collect and store anonymous statistical data about our users’ use of the website. Some of the cookies we use are essential for parts of the website to operate and have already been set. You may delete and block all cookies, but parts of the website may not work properly.

We may also collect information about your computer, mobile phone (or other portable or static device used to access the website) and your visit to the website, including where available your IP address, operating system, login, device name, screen name and browser type, for system administration and to report aggregate information to our partners and if necessary our advertisers.

We may use other technologies such as pixel tags, clear GIFs and web beacons on the website. If you do not wish for us to use cookies when you use the Website, please adjust your Internet browser settings to decline cookies (our cookie policy will tell you how to do this). If you choose to decline cookies, some parts of the website may not work properly. By using the website, you agree to our use of cookies as described above.

If you want to learn more about our cookie policy, the cookies we use or how you can opt-out, please visit https://beats24-7.com/cookie-policy/.

10. THIRD PARTY WEBSITES AND ADVERTISING

Users may find advertising or other content on our Site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website’s own terms and policies.

Ads appearing on our site may be delivered to Users by advertising partners, who may set cookies. These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile non personal identification information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you.

Some of the ads may be served by Google. Google’s use of the DART cookie enables it to serve ads to users based on their visit to our site and other sites on the Internet. DART uses “non personally identifiable information” and does NOT track personal information about you, such as your name, email address, physical address, etc. You may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy at http://www.google.com/privacy_ads.html.

11. GOOGLE ANALYTICS

Based on our justified interests (i.e., interest in analytics, optimization and efficient operation of our Online Offering pursuant to Art. 6 (1) lit. f DSGVO), we use Google Analytics, a web analytics service of Google Inc. (“Google”). Google uses cookies. The information generated by the cookies regarding the use of the Online Offering by the users is typically transmitted to a Google server in the United States and stored on said server.
Google is certified pursuant to the Privacy Shield Framework Program and thus guarantees compliance with European data protection and privacy laws (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
Google uses this information on our behalf to analyse the use of our Online Offering by the users, to generate reports regarding the activities this Online Offering, and render other services relating to the use of this Online Offering and the Internet. For this purpose, pseudonymous user profiles can be generated from the processed data.
We use Google Analytics only with activated IP anonymization. That means that Google abbreviates the users’ IP address within the boundaries of the EU member states or other countries who are members of the EEA Treaty. Only in exceptional cases will the entire IP address be transmitted to a Google server in the United States and abbreviated on said server.
The IP address transmitted by the user’s browser is not consolidated or merged with other Google data. The users may prevent the storage of cookies via the corresponding settings in their browser software; furthermore, users may prevent transmission of the data generated by the cookies and relating to the use of the Online Offering to Google as well as the processing of such data by Google by downloading and installing the browser plugin available via the following link: http://tools.google.com/dlpage/gaoptout?hl=de.
For additional information regarding the use of data by Google, setting and opt-out option, see our cookie policy at https://beats24-7.com/cookie-policy/ and the Google websites at: https://www.google.com/intl/en/policies/privacy/partners (“How Google uses data when you use our partners’ sites or apps“), http://www.google.com/policies/technologies/ads (“How Google uses cookies in advertising”), http://www.google.de/settings/ads (“Make the ads you see more useful to you“).

12. GOOGLE REMARKETING SERVICES

Based on our justified interests (i.e., interest in analytics, optimization and efficient operation of our Online Offering pursuant to Art. 6 (1) lit. f DSGVO), we may use the marketing and remarketing services (hereinafter referred to as “Google marketing services”) of Google Inc., 1600 Ampitheatre Parkway, Mountain View, CA 94043, United States (“Google”).
Google is certified pursuant to the Privacy Shield Framework Program and thus guarantees compliance with European data protection and privacy laws (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
The Google marketing services enable us to display advertisements for and on our website in a more targeted approach and present users only with those advertisements that are potentially useful for them. If, for example, a user is presented advertisements for products for which he/she showed interest on other websites, this is commonly known as “remarketing.” For this purpose, Google directly executes a code when our or other websites, on which Google marketing services are performed, are accessed and so-called (re)marketing tags (invisible graphics or code, also referred to as “web beacons”) are integrated into the website. By means of these tags, a specific cookie is installed on the user’s device, i.e., a small file (instead of cookies, similar technologies may be used). The cookies can be used by various domains, inter alia, by google.com, doubleclick.net, invitemedia.com, admeld.com, googlesyndication.com, or googleadservices.com. This file records which webpages the user accesses, which content he/she was interested in, and which offerings he/she clicked; in addition, technical information regarding the browser and operating system, referring websites, time of the visit, as well as other information regarding the use of the Online Offering is recorded. The users’ IP address is recorded as well; however, within Google Analytics, we advise that Google abbreviates the users’ IP address within the boundaries of the EU member states or other countries who are members of the EEA Treaty and is transmitted to a Google server in the United States and abbreviated there only in exceptional cases. The IP address is not consolidated or merged with the user’s data from other Google services offered. Google may combine the aforementioned information with such information from other sources. If the user then visits other websites, customized ads may be displayed based on the user’s interests.
The users’ data is processed on a pseudonymous basis within the scope of the Google marketing services. This means that, for example, Google does not process the name or email address of the users, but rather the relevant data on a cookie-related basis in pseudonymous user profiles. This means that, from Google’s perspective, the ads are not administered and displayed in respect to a specific identified person, but rather for the cookie owner irrespective of who the cookie owner is. This does not apply, if a user expressly agrees to data being processed without pseudonymisation. The information collected by Google marketing services is transmitted to Google and stored on Google servers in the United States.
The Google marketing services we may use include the online advertising program “Google AdWords.” When using Google AdWords, each AdWords customer is assigned a different “conversion cookie.” Thus, cookies cannot be traced via the websites of AdWords customers. The information collected by means of the cookie serve the purpose of generating conversion statistics for AdWords customers who opted for conversion tracking. AdWords customers receive information regarding the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive information based on which the respective users can be identified personally.
Based on the Google marketing service “DoubleClick” we are able to integrated third-party advertisement. DoubleClick uses cookies by means of which Google and its partner websites are enabled to present ads based on the users’ visits to this website or other websites on the Internet.
We can also use the “Google Optimizer” service. Google Optimizer allows us to trace based on so-called “A/B testing” how various changes affect a website (e.g., changes in input fields, the layout, etc.). For these testing purposes, cookies are installed on the users’ devices. Only pseudonymous user data is processed.
Furthermore, we may also use “Google Tag Manager” to integrate and administer the Google analytics and marketing services on our website.
For information regarding the use of the data by Google for marketing purposes, see the overview at https://www.google.com/policies/technologies/ads; Google’s data privacy policy can be accessed at https://www.google.com/policies/privacy.
If you do not wish for Google marketing services to present interest-based advertisement, you may opt out at https://beats24-7.com/cookie-policies or use the Google preferences and opt-out options at http://www.google.com/ads/preferences.

13. FACEBOOK SOCIAL PLUGINS

Based on our justified interests (i.e., interest in analytics, optimization and efficient operation of our Online Offering pursuant to Art. 6 (1) lit. f DSGVO), we use may social plugins (“plugins”) of the social network facebook.com, operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”). The plugins can display interactive elements or contents (e.g., videos, images, or text) and can be identified based on one of the Facebook logos (white “f” on a blue tile, the terms “Like,” “Gefällt mir,” or a “thumbs up” icon) or are marked by the tag “Facebook Social plugin.” For a list and the design of the Facebook Social plugins see: https://developers.facebook.com/docs/plugins/.
Facebook is certified pursuant to the Privacy Shield Framework Program and thus guarantees compliance with European data protection and privacy laws (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).
If a user accesses a function of this Online Offering with such a plugin, the user’s device runs a direct link to the Facebook servers. The content of the plugin is transmitted by Facebook directly to the user’s device and integrated into the Online Offering. For this purpose, user profiles can be generated from the processed data. Thus, we have no influence on the scope of the data collected by Facebook via this plugin and therefore notify the user based on what we know.
As a result of the integration of the plugin, Facebook receives the information that a user has accessed the corresponding page of the Online Offering. If the user is logged into Facebook, Facebook can attribute the visit to the user’s Facebook account. If the user interacts with the plugin, e.g., uses the ‘like’ button or leaves a comment, the corresponding information is transmitted directly from the device to Facebook and stored there. If a user does not have a Facebook account, it is still possible for Facebook to identify and store the user’s IP address. According to Facebook, IP addresses are stored in Germany only on an anonymous basis.
For information regarding the purpose and scope of the data collected and the processing and use of the data by Facebook, as well as the corresponding rights and preference settings to protect the users’ privacy see Facebook’s data privacy policies: https://www.facebook.com/about/privacy/.
If a user has a Facebook account but does not wish for Facebook to collect date via this Online Offering and links them to his/her user data stored in the Facebook account, the user must log out of Facebook and delete his/her cookies before accessing our Online Offering. Additional settings and opt-outs for the use of data for advertising are available at https://beats24-7.com/cookie-policy/ and in the Facebook profile settings: https://www.facebook.com/settings?tab=ads or via the U.S. page http://www.aboutads.info/choices/ or the European page http://www.youronlinechoices.com/. The settings are not platform-based, i.e., they are applied across all devices, such as desktop computers or mobile devices

14. FACEBOOK MARKETING SERVICES AND CUSTOM AUDIENCES

Due to our justified interests in data analysis, optimization, and efficient operation of our Online Offers and for these purposes, “Facebook Pixel” of the social network Facebook operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, United States or, if you reside in the EU, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”) is used.
Facebook is certified pursuant to the Privacy Shield Framework Program and thus guarantees compliance with European data protection and privacy laws (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).
On the one hand, Facebook Pixel enables Facebook to identify the visitors of our Online Offering as the target group for the presentation of advertisement (so-called “Facebook ads”). Hence, we use Facebook Pixel to display our Facebook ad only for those Facebook users that showed interest in our Online Offering or show specific characteristics (e.g., interest in specific topics or products identified based on the websites visited) which we transmit to Facebook (so-called “custom audiences“). Facebook Pixel also enables us to ensure that our Facebook ads meet the potential interest of the user and is not deemed harassment. Furthermore, Facebook Pixel helps us verify the efficiency of the Facebook ads for statistical and market research purposes since we know whether users were redirected to our website after clicking on a Facebook ad (so-called “conversion“).
Facebook Pixel is directly integrated by Facebook upon accessing our webpages and can store a so-called cookie on your device, i.e., a small file. Once you log into Facebook or visit our page while logged into Facebook, the visit of our Online Offering is recorded in your profile. Your data is collected for us on an anonymous basis; i.e., we cannot identify the users. However, the data is stored and processed by Facebook, so that it can be associated with the respective user profile and used by Facebook or for their own market research and advertising purposes. In the event that we transmit data to Facebook for verification purposes, such data is encrypted locally on the browser before being transmitted to Facebook via a secured https connection. The sole purpose is to verify such data based on the data encrypted by Facebook.
Furthermore, we also use the Facebook Pixel extension “advanced matching” for the (encrypted) transmission of data (such as phone numbers, email addresses, or Facebook IDs of the users) to create target groups (“custom audiences” or “look alike audiences”) to Facebook. For more information regarding “advanced matching“ see: https://www.facebook.com/business/help/611774685654668).
Facebook processes the data in accordance with the Facebook data privacy policies. For general information regarding the presentation of Facebook as see the Facebook data privacy policy at: https://www.facebook.com/policy.php. For more specific information and details regarding Facebook Pixel and its functionalities see the Facebook help section: https://www.facebook.com/business/help/651294705016616.
You may opt out of the collection of data by Facebook Pixel and the use of your data to present Facebook ads. For information on how to change your settings of the types of ads to be displayed within Facebook see the webpage set up by Facebook and the follow the instructions on the settings for user-based advertisement: https://www.facebook.com/settings?tab=ads. The settings are not platform-based, i.e., they are applied across all devices, such as desktop computers or mobile devices.
To prevent the collection of your data on our website via Facebook Pixel, visit our cookie policy at https://beats24-7.com/cookie-policy/: If you click the link, an “opt out” cookie is stored on your device. If you delete the cookies in your browser, you will have to click the link once again. In addition, the opt out only applies within the browsers you use and within out web domain on which the link was clicked.
You may also opt out of the use of cookies for data analytics and promotion purposes via the deactivation page of the Network Advertising Initiative (http://optout.networkadvertising.org/) or, in addition, via the U.S. webpage (http://www.aboutads.info/choices) or the European webpage (http://www.youronlinechoices.com/uk/your-ad-choices/).

15. NEWSLETTER

If you have subscribed to our newsletter to receive free kits, updates on our releases, contests, discounts or giveaways, your provided name and e-mail address is stored with the email marketing services Mailchimp and/or Elastic EMail. You can cancel our newsletter at any given time, hence withdraw your consent for data processing and storage. By unsubscribing our newsletter service all your personal data will be removed from our database and MailChimp / Elastic EMail (including all statistics, reports and analyzes connected to your individual data). Please note that, due to technical reasons, it is not possible withdraw your consent for MailChimp’s/Elastic EMail’s analyzing tool, without unsubscribing our newsletter.
To cancel our newsletter, please click on the unsubscribe link placed at the bottom of each newsletter or simply send us an e-mail.

In accordance with the provisions of the EU Data Protection Regulation (GDPR), which will apply from 25 May 2018 onwards, we hereby inform you that our request for your consent to processing your personal data is based on Articles 6 and 7 GDPR. The use of the newsletter service provider MailChimp/Elastic EMail, its statistical survey and analyzing tools, as well as our recording of the registration process, are based on our legitimate interests in accordance with the legal requirements of GDPR. Our main concern is to operate a user-friendly and secure newsletter system, serving our business interests and satisfying the high expectations of our users.

16. CHANGES TO OUR PRIVACY POLICY

Any changes we may make to our privacy policy in the future will be posted on this page. We encourage users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.
By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.

17. CONTACT

Questions, comments and requests regarding our privacy policy or about the treatment of your personal data can be sent to us via our Contact Us page or to info@beats24-7.com.